Skip to main content
Prime Direction
Magazine

Wire

Magazine Ghost theme for multi-author newsrooms, with four homepage covers, a widget sidebar, issue-based editions, and a newsletter archive.

Buy for $89Live Demo

14-day money-back guarantee

September 11, 2026 last update5 releases since launchAI-ready agent instructions inside

Who it's for

Multi-author newsrooms publishing on a schedule.

  • Several writers filing regularly, with sections and editors
  • Content that groups into numbered issues or a newsletter archive
  • A homepage that has to carry breaking news, audio and sponsors at once

Not the right fit? One person writing occasionally — Wire has more structure than a personal blog needs. Compare all themes.

Key Features

The core capabilities that define how the theme presents content, supports publishing workflows, and shapes the overall experience.

AI Agent ReadyShips with AGENTS.md, CLAUDE.md and GEMINI.md, so any coding agent can customize it
Ghost 6.xLatest version support
Responsive DesignPerfect on all devices
Multi-Author SupportTeam publishing ready
Night ModeDark/light theme toggle
Customizable HomepageFlexible layout options
SEO OptimizedSearch engine friendly
Fast LoadingPerformance optimized
Native SearchBuilt-in Ghost content discovery without extra integrations
Native CommentsGhost-native comments without third-party embeds
Documentation IncludedComplete setup guide

Design & Layout

Layout patterns and visual decisions that determine how writing, imagery, and featured sections are presented across the site.

Four Homepage CoversHero, Slider, Billboard, Cinematic
Eight Sidebar WidgetsSpotlight, projects, authors, sponsors, house ad, tips, recommendations, about
Issues and EditionsGroup posts into numbered issues with their own archive
Newsletter ArchivePast email issues in a dated ledger with its own RSS feed
Breaking News BarScrolling headlines above the header, dismissible by the reader
Sticky Media PlayerAudio and video keep playing while the reader scrolls
Reader BookmarksReaders save posts for later without an account
Reading PreferencesFont size, content width and line spacing, remembered per reader
Video PostEmbed a video in your post or page to enhance its visual appeal
Video PreviewShow a video preview directly inside post cards for richer project presentation
Gallery & LightboxBeautiful image presentation
Optimized ImagesWebP-ready images with lazy loading for faster media delivery
PaginationBuilt-in pagination for post lists, archives, and collections
Reading TimeEstimated read duration
Related PostsContent discovery enhancement
Social SharingBuilt-in sharing buttons for posts and pages
Retina ReadyHigh-resolution display support

Customization

Theme settings and content controls you can adjust directly in Ghost to fit your brand and publishing model without editing code.

10 Color SchemesTen ready-made palettes for quick visual customization
Post List StylesGrid, List and Overlay Grid
Custom Home SectionsBuild extra homepage sections from your own tags
Advanced FilteringFeatured, tags and authors
Navigation DropdownsNavbar and footer menus with built-in dropdown support
Hero SectionCustom title, excerpt, and image
Tag ColorsVisual content organization
Native TypographyBuilt-in font and typography controls from Ghost
Custom CSS SupportAdvanced styling options
Social LinksAdd your social media profiles

Pages Included

Built-in templates, collections, and supporting pages included to help you launch with a complete site structure from day one.

Home PageEditorial homepage template with configurable content sections
BlogEditorial index page for browsing the latest posts in a clean chronological feed
IssuesEvery edition with its posts in one place
NewslettersArchive of past email issues with a dedicated RSS feed
ProjectsOngoing projects presented outside the article feed
BookmarksThe reader's saved posts, stored in their own browser
MembershipPricing table built from the tiers configured in Ghost
AuthorsDedicated page for listing all authors and contributors
TagsOrganized page for browsing all public tags
RecommendationsBuilt-in page for publishing Ghost recommendations
ErrorStyled 404 and error states matching the theme layout

Customize with any AI agent

Wire ships with the files AI coding agents look for — AGENTS.md, CLAUDE.md and GEMINI.md — and a docs folder describing how the theme is built. Open the theme folder in Claude Code, Cursor, Codex, Copilot, Gemini CLI or any tool that reads AGENTS.md, describe the change, and the agent finds the rules and recipes on its own, then rebuilds and checks the theme.

Read the guide

AGENTS.md

The entry point every agent reads first: what to read before editing what, the commands, the rules of the theme and a map of the folders.

CLAUDE.md · GEMINI.md

The same instructions for Claude Code and Gemini CLI, which look for their own file names.

docs/

How the theme is built: architecture, CSS and JavaScript conventions, Ghost gotchas, and step-by-step recipes — add a section, add a style to a section, a colour scheme, a translation, an override.

Build & check

npm run verify lints, builds and runs Ghost’s gscan; npm run package produces a fresh zip to upload. Nothing private is needed for either.

Try asking for

  • Add a video section to the homepage, after the featured posts
  • Center the hero and make the title larger
  • Translate the theme to German
  • Add a dark green colour scheme

Built with Wire

Publications running Wire in the wild. Click a screenshot for the full page, or the name to open the site.

Taking more than one?

Wire on its own is $89. The bundle is every theme we have released — 2 more besides this one — and every theme we release from here on, for $199.

  • $267 worth of themes at today's prices
  • Every future release included, at no extra cost
  • A separate single-site license for each theme

$267

$199

You save $68 (25%)

See the bundle

Before you buy

The questions that usually come up at this point. Anything else, just ask — pre-sale questions are welcome.

What do I get when I purchase a theme?

When you purchase a theme, you receive the complete theme package (ZIP file) ready to upload to Ghost, the routes.yaml file for custom routing configuration, access to comprehensive documentation, free lifetime updates to the theme, and 6 months of customer support.

  • The complete theme package (ZIP file) ready to upload to Ghost
  • The routes.yaml file for custom routing configuration
  • Access to comprehensive documentation
  • Free lifetime updates to the theme
  • 6 months of customer support
How many websites can I use the theme on?

Each purchase includes a Single Site License, allowing you to use the theme on one Ghost installation. If you need to use the theme on multiple websites, you'll need to purchase additional licenses. See our Terms of Service for details.

Can I get a refund?

Yes. Every theme comes with a 14-day money-back guarantee — email us within 14 days of your purchase and we will refund it in full, no justification needed. You can still take a look first: try the live demos and the documentation, or ask us anything before buying. See our full Refund Policy for details.

Do I get free updates?

Yes! Your purchase includes lifetime free updates. Whenever we release a new version of the theme with improvements or bug fixes, you can download it at no additional cost.

What version of Ghost do your themes support?

Our themes are designed for Ghost 5.x and later versions. We regularly update our themes to ensure compatibility with the latest Ghost releases.

Can I customize a theme with an AI coding agent?

Yes, for themes marked AI-ready. They ship with AGENTS.md, CLAUDE.md and GEMINI.md plus a docs folder, so Claude Code, Codex, Cursor, GitHub Copilot, Gemini CLI, Windsurf, Zed and any other tool that reads AGENTS.md can find the theme's conventions and recipes, make the change you describe, then rebuild and check the theme with npm run verify and pack a fresh zip with npm run package. Each AI-ready theme has a "Customizing with AI Agents" guide in its documentation.

Can I use the theme for a client project?

Yes! You can use our themes for client projects. However, each client website requires its own license. The client should purchase the license directly, or you can purchase it on their behalf.

Read the full FAQ

Other themes

Every theme is a one-off design, not a preset of the same layout.

Core background
Core home page

Core

Personal$89
Echo background
Echo home page

Echo

Magazine$89

10% Off Your First Theme

Join the list and the code lands in your welcome email. After that: every theme we release, the day it ships. Unsubscribe at any time.

No news, no roundups, no drip sequence.